Daftar Pustaka

 

Certo, Samuel & Paul Peter, 1990, Strategic Management, New York :McGraw Hill,

 

David, Fred R, 2005, Strategic Management: Concepts and Cases,10th ed, New Jersey: Prentice Hall

 

Hunger,J.David and Thomas Wheelen, 1996, Strategic Management, 5th ed, New York:Addison Wesley

 

Purnomo, Setiawan Hari dan Zulkiflimansyah,1999, Manajemen Strategi : Sebuah Konsep Pengantar, Jakarta : Lembaga Penerbit Fakultas Ekonomi Universitas Indonesia.